Core Values - a factor in starting a Business
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Some might think that itís somewhat
idealistic to believe
that you can start a business, be successful, make money and still keep
set of important values or principles whilst taking over the (Business)
In fact itís highly unlikely that
youíll be successful if
you arenít passionate about what it is you are intending to do. Passion
enthusiasm are important drivers for anyone setting up in business but
emotional energy should be treated with care, itís not always conducive
clear, focused and constructive thinking but a balance can be, and
ought to be, struck.
Have a look at these pointers below
and see if they are
relevant for your company, can you adjust your practices to create a
personal, moral or value led enterprise?
Stand out from the crowd. Original
ideas or improvements on
an existing idea can resonate with customers and creating something new
individual is always going to create somewhat of a buzz amongst fans or
devotees of the original product, service or idea.
This isnít about product development
but purely and simply
around the way you look at and approach ideas and innovations. Huge
arenít a guarantee of success and not every company has that spending
fact this often results in Ďtried and testedí methods as the risk of
something completely different and losing lots of money is viewed as
of a risk.
A Ďnon budgetí driven approach often
leads to a far more
innovative and creative way to approach business issues. Try it, you
This can apply to ingredients,
processes, staff, training,
marketing in fact almost every aspect of your business.
The implications for companies that work in
the Food Industry are obvious but how do these same principles apply to
or other non-food related businesses?
Marketing, Sales and Customer facing
positions can all apply
this approach. Sales people in particular, are often keen to use
that mean little to their potential customers, ĎA strange coincidence
circumstanceí or ĎWe can be all things to all mení are amongst some of
ridiculous that I have come across.
Speak, treat and respect customers,
staff and anyone that you
come across as you would like to be treated. Itís simple advice but cut
waffle and speak clearly, concisely and answer the questions that are
asked not the ones you want to answer!
The initial thoughts upon reading the
title might be based
around signs of weakness or a lack of strength or resilience.
In fact this isnít what is
meant at all, it
refers to the relationships with other companies and individuals that
and rely upon to run your business and of course your customers!
matter what it is
your company does you will rely upon others at some part of the supply
carry out your own role or duties. Find out what is important to your
suppliers, customers and staff and try and help them where you can.
This might mean paying suppliers on
time, being flexible
with staff members if they have children during holidays, applying
all suppliers not just the ones you do the most business with or
be more thoughtful and dare I say it, Ďhumaní.
Organising Company days where your
staff work for a charity
for the day or a supplier, customer can have far reaching benefits.
incredibly powerful bonding sessions for staff and the intrinsic value
shared and felt by all those concerned.
Try it! In our hectic and busy lives
we sometimes forget
just how rewarding it can be to even think about, never mind helping
About the Author
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Article Published/Sorted/Amended on Scopulus 2013-08-28 09:06:29 in Business Articles